Anyone else like having a business as much as me? Leave A Comment Below

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Thanks a lot for sharing the list of free resources to run home-based businesses. When it comes to the website, the design of the site always matters a lot. And to present any product, or to show the specifications of the products, most websites are preferring images, as it is easy for the users to understand. And the most crucial part is that used images should have a small size, but at the same time, its quality should not be compromised. Here I would like to recommend a tool,, to resize, crop, rotate and flip images in real-time.

More info on working from home, is that ok?

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Thanks a lot for sharing the list of free resources to run home-based businesses. When it comes to the website, the design of the site always matters a lot. And to present any product, or to show the specifications of the products, most websites are preferring images, as it is easy for the users to understand. And the most crucial part is that used images should have a small size, but at the same time, its quality should not be compromised. Here I would like to recommend a tool,, to resize, crop, rotate and flip images in real-time.

Interesting post, hope this helps! This is really great info on having a business… Click To see More About this.

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influencer job

An Influencer is the second most misunderstood job in the US. According to a report by Business CenturyLink, internet, VoIP and other service providers for small businesses, the role of ‘Influencing’ is widely confused and misinterpreted.

Topping the most misunderstood jobs’ listings is an Actuary role, and in third place, after Influencer, is a Data Scientist.

Most Misunderstood Professions

To uncover what are the least understood jobs in the US, the Business CenturyLink team reviewed information on job market sites, including LinkedIn, Business Insider, Glassdoor Reddit and Digital Marketing Institute. The researchers identified the jobs that either did not exist or were less common between five and 15 years ago.

The team separated the data for trends and overlaps, searching on the job titles that are most frequently searched for. The search volume for each job was also studied, using the SEO tool Ahrefs.

The report describes what these ‘misunderstood’ professions involve, as well as their average earnings.

What is an Influencer?

As Business CenturyLink describes, an Influencer is a person or organization who uses a platform, typically social media, to market a service or product. The Influencer’s name and reputation are enough to engage interest in the item being marketed.

“Think of the “celebrity endorsement.” If you’ve ever seen a commercial or billboard featuring a celebrity, that celebrity is functioning as an Influencer,” writes Business CenturyLink.

According to the report, the average monthly search for Influencer is 6,300. The median salary for this type of work is, as unveiled on Glassdoor, $82,683.

Pandemic has Inspired People to Reconsider the Careers

The disruption and insecurity of the pandemic has inspired many to reassess their career and seek jobs that offer a better work/life balance. According to Business CenturyLink, 1 in 4 people are considering quitting their job once the pandemic is over.

With people deliberating changing careers and starting their own freelance work and businesses, learning about industries and roles that confuse people, is important.

Understanding Misunderstood Jobs

An Actuary, for example, which is ranked as the most misunderstood job in the US, is a professional risk assessor for an organization or individual. Actuaries research people, locations and projects, to estimate the potential risks associated with these variables.

With a median salary of $97,776, an Actuary poses as a highly profitable industry for those with relevant skills.

The same can be said about a Data Scientist, which makes a median salary of $113,309. A Data Scientist studies the ways that data can be gathered efficiently and effectively.

What is the third most misunderstood job in the US, could be highly rewarding and profitable for those with aspirations to embark on a career gathering scientific data.

For those looking for opportunities to break out of a ‘9 to 5’ structure and improve their work/life balance by effectively being their own boss, keeping an open mind and becoming acquainted with widely misunderstood roles like an Influencer, could prove invaluable in helping people find the career niche they aspire.

Image: Depositphotos

This article, “Influencer is the 2nd Most Misunderstood Job in the US” was first published on Small Business Trends

Who else loves financial freedom ? Let us know what you think in the comments below.

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I felt that this information pertaining to self-employment will be a valuable source for me. I was seeking general ideas of
what business would be most profiting for me and realistic. I am also interesting in using Amazon and eBay to distribute my products or services.

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Building a personal brand is all about capturing attention. If you work in a “boring” industry, it can be tough to communicate the key benefits that differentiate you from competitors. Especially when you work in an industry that’s not usually the topic of conversation or trending on social media.

Take the VoIP industry, a very boring industry. It’s hard to make VOIP stand out or make it “sexy”. People don’t usually turn to VoIP companies for engaging content, actionable educational or entertainment. But with the right attitude and the ability to produce quality content, leaders even in the boring Cloud VoIP industry can gain recognition and build an audience. (I’ll show you a real life example in bullet #1 below).

In this article I’ll show you real examples of how to capture your target market’s attention, convert them into stark raving fans, and build your personal brand even when you’re in a boring industry.

Ready? Let’s roll!

1. Be Bold. Be Authentic. 

Wallflowers and shrinking violets don’t build brands. People who are bold and enthusiastic do. For executives looking to make their mark and build a brand, being a hands-on, in the trenches type of person translates into authentic experience.

You don’t want to be the kind of exec that takes all the credit and not know how anything works. If your team does the heavy lifting while you get the kudos but you can’t explain how your widget works, then people are not going to respect your opinion.

Someone who shows they know what they are doing and can express their “Why” is going to be more authentic.

Don’t be afraid to have an opinion and share it, even if it happens to touch on the politics of the day. If it is earnest, authentic and well-thought-out—not some emotionally charged overreaction—then boldly proclaim it and let the discourse begin. That is what builds engagement, followers, and brands. 

Those who take a position and confidently support their way of thinking are more likely to stand out 

People value leaders who are confident and don’t flip-flop on their beliefs just to appease the masses. Sure, some feathers may get ruffled, but how many low-key, wishy-washy executives can you name? Exactly. You can’t name many because they don’t stand out and nobody knows who they are.

2. Share Actionable Expertise

Just because your industry isn’t interesting doesn’t mean no one is interested. You can still share your knowledge and expertise to build your brand. Take Ryan Stewman, the sales and marketing expert who runs a sales training called The Hardcore Closer.

Ryan gained a loyal following talking about lead generation. He has built a multi-million dollar business by taking what has worked for him, sharing it, and monetizing it.

Ryan was on the cutting edge of using social media and videos to promote himself and connect with people when he started in sales. Because of his success, he started to teach other salespeople how to use social media to connect with people and use tools for lead generation. 

He built a lead generation software company called Phonesites that helps salespeople create their own sales funnels. He offered free training on Facebook live and produced free content in the form of articles and training videos.

Sharing his expertise helped grow his personal brand which has allowed him to scale into other successful business ventures. He’s doing it right.

Chris the founder of SalesMessage is another great example. He has been using SMS texting to communicate with anyone who contacts their business or even subscribes to their webinars, events, or blog. 

He shares actionable tips, tricks and information while trying to covert some of the leads who contact him and gets a whopping 70% response rate on SMS texts. He recently shared the complete set of sample text messages to send to customers on his blog. He engages his potential customers and build his following.

But, one of the biggest mistakes you can make in personal branding is to be and act like someone you are not. You will eventually be outed, caught, or exposed. 

When building a personal brand, don’t pretend to be someone you’re not or have expertise when you don’t.

Elizabeth Holmes, CEO of the once highly-touted blood-testing startup Theranos, was once the darling of Silicon Valley. She was seen as an influencer and visionary in the same vein as Steve Jobs.

Theranos WAS Elizabeth Holmes and her personal brand of being a healthcare wunderkind carried the firm. Unfortunately for many people, the whole company and the whole story was a massive fraud. She faked her expertise and knowledge, the company was exposed and now it is no more.

A personal brand built on lies and half-truths will come back to bite you.

3. Be the MVP of Value

If you want to really stand out, you must be useful and add maximum value at all times. Do this by offering free info, training, and content about your industry and share that info while speaking at events and on podcasts.

We’re talking about sharing real expertise, not just thoughts or opinions, but practical knowledge that comes from actually having done the work.

Jack Kosakowski kills it here. Jack has been providing actionable social selling advice and content for over 5 years. With his SkillsLab social selling site, he has been helping salespeople to increase their presence through social media and how to correctly connect with—and sell to—their target clients. 

Value comes from experience. Jack has churned out content on social media, his blog, publications like The Harvard Business Review, and on podcasts—continually sharing what has worked for him, and how it took him from a newbie salesperson to the CEO of the US division of a Global Digital Agency.

4. Stop Selling and Build Trust Instead

Look, you don’t need to be Billy Mays or the ShamWow guy, pitching and promoting all day while operators are standing by. Constantly pushing product is exhausting. But talking and engaging with people in your own voice—your true self—and showing them how to succeed with examples and actionable ideas will build trust.

When you let people see the real you, trust is built and your brand strengthens and attracts new prospects.

Trust isn’t built by speaking AT people. It’s built by engaging and speaking WITH with your audience.

People like to do business with people they know, like and trust. And that’s usually not the guy with the bullhorn shouting “Look at me! Look at me!” Differentiate yourself by sharing knowledge from real-world experience in an authentic, engaging way that creates value and trustworthiness. This will build your personal brand.

When someone needs to seek out info in your industry, you will be top-of-mind because you will be the rockstar of your “boring” industry. They will come to you for the value you provide because you’ve built trust due to engagement, value, and expertise. 


The post Personal Branding Tips For Executives In “Boring” Industries appeared first on Personal Branding Blog – Stand Out In Your Career.