Anyone else like this post as much as i do? Leave A Comment Below

Thanks to https://www.personalbrandingblog.com/personal-branding-tips-for-executives-in-boring-industries/

Building a personal brand is all about capturing attention. If you work in a “boring” industry, it can be tough to communicate the key benefits that differentiate you from competitors. Especially when you work in an industry that’s not usually the topic of conversation or trending on social media.

Take the VoIP industry, a very boring industry. It’s hard to make VOIP stand out or make it “sexy”. People don’t usually turn to VoIP companies for engaging content, actionable educational or entertainment. But with the right attitude and the ability to produce quality content, leaders even in the boring Cloud VoIP industry can gain recognition and build an audience. (I’ll show you a real life example in bullet #1 below).

In this article I’ll show you real examples of how to capture your target market’s attention, convert them into stark raving fans, and build your personal brand even when you’re in a boring industry.

Ready? Let’s roll!

1. Be Bold. Be Authentic. 

Wallflowers and shrinking violets don’t build brands. People who are bold and enthusiastic do. For executives looking to make their mark and build a brand, being a hands-on, in the trenches type of person translates into authentic experience.

You don’t want to be the kind of exec that takes all the credit and not know how anything works. If your team does the heavy lifting while you get the kudos but you can’t explain how your widget works, then people are not going to respect your opinion.

Someone who shows they know what they are doing and can express their “Why” is going to be more authentic.

Don’t be afraid to have an opinion and share it, even if it happens to touch on the politics of the day. If it is earnest, authentic and well-thought-out—not some emotionally charged overreaction—then boldly proclaim it and let the discourse begin. That is what builds engagement, followers, and brands. 

Those who take a position and confidently support their way of thinking are more likely to stand out 

People value leaders who are confident and don’t flip-flop on their beliefs just to appease the masses. Sure, some feathers may get ruffled, but how many low-key, wishy-washy executives can you name? Exactly. You can’t name many because they don’t stand out and nobody knows who they are.

2. Share Actionable Expertise

Just because your industry isn’t interesting doesn’t mean no one is interested. You can still share your knowledge and expertise to build your brand. Take Ryan Stewman, the sales and marketing expert who runs a sales training called The Hardcore Closer.

Ryan gained a loyal following talking about lead generation. He has built a multi-million dollar business by taking what has worked for him, sharing it, and monetizing it.

Ryan was on the cutting edge of using social media and videos to promote himself and connect with people when he started in sales. Because of his success, he started to teach other salespeople how to use social media to connect with people and use tools for lead generation. 

He built a lead generation software company called Phonesites that helps salespeople create their own sales funnels. He offered free training on Facebook live and produced free content in the form of articles and training videos.

Sharing his expertise helped grow his personal brand which has allowed him to scale into other successful business ventures. He’s doing it right.

Chris the founder of SalesMessage is another great example. He has been using SMS texting to communicate with anyone who contacts their business or even subscribes to their webinars, events, or blog. 

He shares actionable tips, tricks and information while trying to covert some of the leads who contact him and gets a whopping 70% response rate on SMS texts. He recently shared the complete set of sample text messages to send to customers on his blog. He engages his potential customers and build his following.

But, one of the biggest mistakes you can make in personal branding is to be and act like someone you are not. You will eventually be outed, caught, or exposed. 

When building a personal brand, don’t pretend to be someone you’re not or have expertise when you don’t.

Elizabeth Holmes, CEO of the once highly-touted blood-testing startup Theranos, was once the darling of Silicon Valley. She was seen as an influencer and visionary in the same vein as Steve Jobs.

Theranos WAS Elizabeth Holmes and her personal brand of being a healthcare wunderkind carried the firm. Unfortunately for many people, the whole company and the whole story was a massive fraud. She faked her expertise and knowledge, the company was exposed and now it is no more.

A personal brand built on lies and half-truths will come back to bite you.

3. Be the MVP of Value

If you want to really stand out, you must be useful and add maximum value at all times. Do this by offering free info, training, and content about your industry and share that info while speaking at events and on podcasts.

We’re talking about sharing real expertise, not just thoughts or opinions, but practical knowledge that comes from actually having done the work.

Jack Kosakowski kills it here. Jack has been providing actionable social selling advice and content for over 5 years. With his SkillsLab social selling site, he has been helping salespeople to increase their presence through social media and how to correctly connect with—and sell to—their target clients. 

Value comes from experience. Jack has churned out content on social media, his blog, publications like The Harvard Business Review, and on podcasts—continually sharing what has worked for him, and how it took him from a newbie salesperson to the CEO of the US division of a Global Digital Agency.

4. Stop Selling and Build Trust Instead

Look, you don’t need to be Billy Mays or the ShamWow guy, pitching and promoting all day while operators are standing by. Constantly pushing product is exhausting. But talking and engaging with people in your own voice—your true self—and showing them how to succeed with examples and actionable ideas will build trust.

When you let people see the real you, trust is built and your brand strengthens and attracts new prospects.

Trust isn’t built by speaking AT people. It’s built by engaging and speaking WITH with your audience.

People like to do business with people they know, like and trust. And that’s usually not the guy with the bullhorn shouting “Look at me! Look at me!” Differentiate yourself by sharing knowledge from real-world experience in an authentic, engaging way that creates value and trustworthiness. This will build your personal brand.

When someone needs to seek out info in your industry, you will be top-of-mind because you will be the rockstar of your “boring” industry. They will come to you for the value you provide because you’ve built trust due to engagement, value, and expertise. 

 

The post Personal Branding Tips For Executives In “Boring” Industries appeared first on Personal Branding Blog – Stand Out In Your Career.

Amazing post very informative I <3[KEYWORD}

Thanks to https://www.personalbrandingblog.com/personal-branding-tips-for-executives-in-boring-industries/

Building a personal brand is all about capturing attention. If you work in a “boring” industry, it can be tough to communicate the key benefits that differentiate you from competitors. Especially when you work in an industry that’s not usually the topic of conversation or trending on social media.

Take the VoIP industry, a very boring industry. It’s hard to make VOIP stand out or make it “sexy”. People don’t usually turn to VoIP companies for engaging content, actionable educational or entertainment. But with the right attitude and the ability to produce quality content, leaders even in the boring Cloud VoIP industry can gain recognition and build an audience. (I’ll show you a real life example in bullet #1 below).

In this article I’ll show you real examples of how to capture your target market’s attention, convert them into stark raving fans, and build your personal brand even when you’re in a boring industry.

Ready? Let’s roll!

1. Be Bold. Be Authentic. 

Wallflowers and shrinking violets don’t build brands. People who are bold and enthusiastic do. For executives looking to make their mark and build a brand, being a hands-on, in the trenches type of person translates into authentic experience.

You don’t want to be the kind of exec that takes all the credit and not know how anything works. If your team does the heavy lifting while you get the kudos but you can’t explain how your widget works, then people are not going to respect your opinion.

Someone who shows they know what they are doing and can express their “Why” is going to be more authentic.

Don’t be afraid to have an opinion and share it, even if it happens to touch on the politics of the day. If it is earnest, authentic and well-thought-out—not some emotionally charged overreaction—then boldly proclaim it and let the discourse begin. That is what builds engagement, followers, and brands. 

Those who take a position and confidently support their way of thinking are more likely to stand out 

People value leaders who are confident and don’t flip-flop on their beliefs just to appease the masses. Sure, some feathers may get ruffled, but how many low-key, wishy-washy executives can you name? Exactly. You can’t name many because they don’t stand out and nobody knows who they are.

2. Share Actionable Expertise

Just because your industry isn’t interesting doesn’t mean no one is interested. You can still share your knowledge and expertise to build your brand. Take Ryan Stewman, the sales and marketing expert who runs a sales training called The Hardcore Closer.

Ryan gained a loyal following talking about lead generation. He has built a multi-million dollar business by taking what has worked for him, sharing it, and monetizing it.

Ryan was on the cutting edge of using social media and videos to promote himself and connect with people when he started in sales. Because of his success, he started to teach other salespeople how to use social media to connect with people and use tools for lead generation. 

He built a lead generation software company called Phonesites that helps salespeople create their own sales funnels. He offered free training on Facebook live and produced free content in the form of articles and training videos.

Sharing his expertise helped grow his personal brand which has allowed him to scale into other successful business ventures. He’s doing it right.

Chris the founder of SalesMessage is another great example. He has been using SMS texting to communicate with anyone who contacts their business or even subscribes to their webinars, events, or blog. 

He shares actionable tips, tricks and information while trying to covert some of the leads who contact him and gets a whopping 70% response rate on SMS texts. He recently shared the complete set of sample text messages to send to customers on his blog. He engages his potential customers and build his following.

But, one of the biggest mistakes you can make in personal branding is to be and act like someone you are not. You will eventually be outed, caught, or exposed. 

When building a personal brand, don’t pretend to be someone you’re not or have expertise when you don’t.

Elizabeth Holmes, CEO of the once highly-touted blood-testing startup Theranos, was once the darling of Silicon Valley. She was seen as an influencer and visionary in the same vein as Steve Jobs.

Theranos WAS Elizabeth Holmes and her personal brand of being a healthcare wunderkind carried the firm. Unfortunately for many people, the whole company and the whole story was a massive fraud. She faked her expertise and knowledge, the company was exposed and now it is no more.

A personal brand built on lies and half-truths will come back to bite you.

3. Be the MVP of Value

If you want to really stand out, you must be useful and add maximum value at all times. Do this by offering free info, training, and content about your industry and share that info while speaking at events and on podcasts.

We’re talking about sharing real expertise, not just thoughts or opinions, but practical knowledge that comes from actually having done the work.

Jack Kosakowski kills it here. Jack has been providing actionable social selling advice and content for over 5 years. With his SkillsLab social selling site, he has been helping salespeople to increase their presence through social media and how to correctly connect with—and sell to—their target clients. 

Value comes from experience. Jack has churned out content on social media, his blog, publications like The Harvard Business Review, and on podcasts—continually sharing what has worked for him, and how it took him from a newbie salesperson to the CEO of the US division of a Global Digital Agency.

4. Stop Selling and Build Trust Instead

Look, you don’t need to be Billy Mays or the ShamWow guy, pitching and promoting all day while operators are standing by. Constantly pushing product is exhausting. But talking and engaging with people in your own voice—your true self—and showing them how to succeed with examples and actionable ideas will build trust.

When you let people see the real you, trust is built and your brand strengthens and attracts new prospects.

Trust isn’t built by speaking AT people. It’s built by engaging and speaking WITH with your audience.

People like to do business with people they know, like and trust. And that’s usually not the guy with the bullhorn shouting “Look at me! Look at me!” Differentiate yourself by sharing knowledge from real-world experience in an authentic, engaging way that creates value and trustworthiness. This will build your personal brand.

When someone needs to seek out info in your industry, you will be top-of-mind because you will be the rockstar of your “boring” industry. They will come to you for the value you provide because you’ve built trust due to engagement, value, and expertise. 

 

The post Personal Branding Tips For Executives In “Boring” Industries appeared first on Personal Branding Blog – Stand Out In Your Career.

Did this tip about having a business are helping! who agrees?

Thanks to https://smallbiztrends.com/2022/05/top-travel-influencers.html

top travel influencers

Once you’ve gotten a handle on what’s an influencer, it’s time to think about how best to leverage their talent for business. If you’re looking to create dynamic marketing campaigns, having an amazing influencer as part of your efforts can help. There are lots of great platforms where you can use influencer talent for your marketing efforts, and we’ll go through some of the top travel influencers you can work with for this article.

What is a Travel Influencer?

A travel influencer is someone who travels to destinations extensively and documents their adventures. Some choose to write blogs about their experiences or post photos and videos on platforms like Instagram and YouTube (or a combination thereof). They may also choose to document a niche category, such as luxury travel, or focus on a specific region. They may also work on other platforms such as Cameo (more on what is Cameo) to connect with followers.

The Travel Influencer Industry in 2022

Travel influencers have become a mainstay in the world of social media and a preferred marketing partner within the travel industry. Depending on the travel destinations, the hospitality, tourism boards, and tourism brands have increased working with travel influencers to gain an organic following and create awareness for travel destinations.

Why You Should Consider Partnering with a Travel Influencer

Working with top travel influencers can benefit your marketing campaign for the following reasons:

  1. New audiences: Working with travel Instagram influencers and other platforms help you connect to new audiences.
  2. Awareness: Influencer marketing has steadily become one of the top ways to build awareness for businesses
  3. Organic reach: By partnering with a travel influencer, you have organic reach to new networks rather than using paid advertising
  4. Increase sales: You can gain new leads and close sales by partnering with travel influencers to offer exclusive deals for trip promotions.
  5. Trust: Audiences are more likely to trust the content that comes from their favorite influencer as opposed to advertisements.

Top Travel Influencers to Work Within 2022

If you are not sure which travel influencers to work with, we’ve put together a list of some of the top influencers in the space and the social media channels they are popular on to help make the selection process easier.

1. Bucket List Family

The Bucket List Family is known for their successful Youtube channel focusing on family travel vlogs, such as their experiences with forever wandering as a family.

Niche: Family traveler content

Main Social Media Channel: YouTube, @thebucketlistfamily

Followers: 1.39 million followers

2. Lauren Bullen

Lauren Bullen runs a travel Instagram account with an emphasis on wellness, and Elsa, her twin sister’s Instagram account, focuses on leading a healthy lifestyle.

Niche: Wellness travel adventures

Main Social Media Channel: Instagram, @gypsea_lust

Followers: 2m

3. Brian Skerry

Brian Skerry is an amazing, world-renowned photographer for National Geographic that documents his tropical and ocean adventures on his Instagram feed for others to enjoy, including destinations around the world.

Niche: Marine photography

Main Social Media Channel: Instagram, @brianskerry

Followers: 942k

4. Expert Vagabond Travel Blogger

Run by Matthew Karsten, his blog features adventure travel and photography since he loves visiting crazy places. It documents his experiences, travel tips, as well as scenic photographs from his many trips.

Niche: Adventure travel and digital nomad lifestyle

Main Social Media Channel: Instagram and YouTube, @expertvagabond

Followers: 140k followers on Instagram, 60k followers on YouTube

5. Fearless and Far

Fearless and Far is a top travel YouTube influencer. His YouTube channel is focused on adventure, food, and experiencing new cultures.

Niche: Epic adventure travel

Main Social Media Channel: YouTube, @MikeCorey

Followers: 1.05 million

6. Atlas and Boots

Atlas and Boots was named a top best travel blogger and travel writer. They extensively document their trips to exotic destinations, including research and background on the destinations coupled with landscape photography.

Niche: Outdoor travel

Main Social Media Channel: Blog on website

Followers: 250k

7. The Poor Traveler Travel Blog

If you’re looking for an influential traveler in the budget travel niche, The Poor Traveler would be a great place to start. They’ve been featured in numerous famous publications for their budget-conscious approach and free travel guides.

Niche: Budget travel

Main Social Media Channel: Facebook, The Poor Traveler

Followers: 800k

8. Chris Burkard

Chris Burkard is a successful travel influencer who is also a professional photographer. Chris Burkard on showcasing breathtaking natural shots from all over the world, such as a beautiful landscape, an amazing beach, and other gorgeous locations. His social media feed also includes lifestyle, surf, outdoor and more for the places he’s been to, such as Costa Rica, Kazakhstan, and many others.

Niche: Lifestyle and nature photography

Main Social Media Channel: Instagram, @chrisburkard

Followers: 3.8 million

9. Breathe Dream Go

Slow travel is another growing niche, and Breathe Dream Go. Their travel blog is geared towards creating mindful travel guides for the travel enthusiast. Breathedreamgo has worked with major travel brands around her unique travel experiences around India as well as other parts of the world, such as Canada and Asia, on social media platforms.

Niche: Slow travel

Main Social Media Channel: Facebook, breathedreamgo

Followers: 14k followers

10. Murad Osmann

Murad Osmann is arguably one of the most prominent Instagram travel influencers out there and commands a large audience. He started the famous trend of the ‘follow me’ travel shot that went viral. His followers on Instagram range in the millions, and he’s known for his amazing locations and aesthetic sense. His content took off as local brands started approaching, and his feed now features some of the most coveted hotels.

Niche: Exotic locations coupled with a unique sense of photography

Main Social Media Channel: Instagram @muradosmann

Followers: 3.5 million

11. Curb Free with Cory Lee

Curb Free with Cory Lee takes a different approach to travel blogging compared to others on the list. Cory’s travels feature his experiences of traveling in a wheelchair and shining a light on wheelchair-accessible travel for others. He has been featured on numerous TV shows and publications for his approach to travel.

Niche: Traveling in a wheelchair

Main Social Media Channel: Facebook, curbfreewithcorylee

Followers: 28k

12. Angelica Blick

Angelica Blick is a travel blogger and successful fashion icon. As an Instagram travel influencer, she’s created a brand around travel and breathtaking fashion designs. Her feed features fantastic shots of the tropical world, fashion shoots, brand deals, and more. She’s also the recipient of Veckorevyn blog awards for her travel content.

Niche: Fashionable travel

Main Social Media Channel: Instagram, @angelicablick

Followers: 1.1. m

13. Jack Morris

Jack Morris is another major travel blogger who has created a massive following. His photos are all about dreamy escapes to far-flung locations and showing the warm culture of the destinations he visits. He’s one of the biggest travel bloggers and consistently growing his following.

Niche: Travel

Main Social Media Channel: Instagram, @jackmorris

Followers: 2.5 million

What Makes a Good Travel Influencer

If you’re not sure how to identify the right travel influencers for your brand, here are some considerations to keep in mind during the selection process:

  1. Number of followers: Look at the number of followers they have and whether there is consistent growth
  2. Engagement: They might have large followings, but how engaged are they? Look at the number of views for videos, likes on Instagram, and comments to get a sense of engagement.
  3. Brand ambassador and partnership: What kind of content do they post, and what brands do they usually work with? That will give you a sense of whether they can help your marketing campaign and their experience.
  4. Content: What type of content do you want to put forward (e.g., travel posts on Instagram or experience-driven long-form content), and is that compatible with the travel influencers’ offer?
  5. Feedback: You should ask travel influencers you’re considering what kind of feedback and metrics they have gotten with past marketing campaigns and how a partnership could benefit both of your brands.

How to Work with a Travel Influencer

There are many ways that you can get started and work with a travel influencer depending on your needs and budget:

  1. Contact the influencer directly through their Instagram page using the direct message feature or contact information mentioned in their bio
  2. You can leave a comment on their Instagram posts asking them to check their messages to ensure they see it
  3. Based on the initial outreach response, you can ask them about different packages or deals they offer and provide more information on what you’re looking for and your timeline.
  4. Once the content, deliverables, and timeline are approved on both sides, you can draw up a contract outlining the discussion and deliverables.
  5. You can choose to do check-ins at different time points during the campaign to ensure that things are running smoothly and have a debrief at the end to understand metrics and deliverables.

Who is the best travel influencer in 2022?

The best travel influencer is Jack Morris @jackmorris. He currently has a large following on Instagram of 2.5 million users through an incredibly successful Instagram account that showcases his adventures around the globe.

Which travel influencer has the most followers on Instagram?

The best Instagram travel influencers include content creators such as Murad Osmann @muradosmann, who has one of the largest followings on Instagram at 3.5 million users and was named one of the top travel influencers by publications such as Forbes.

Image: Depositphotos

This article, “13 Top Travel Influencers” was first published on Small Business Trends

More posts on having a business, is that ok?

Thanks to https://www.theworkathomewoman.com/free-resources-business/comment-page-6/#comment-1216059

Thanks a lot for sharing the list of free resources to run home-based businesses. When it comes to the website, the design of the site always matters a lot. And to present any product, or to show the specifications of the products, most websites are preferring images, as it is easy for the users to understand. And the most crucial part is that used images should have a small size, but at the same time, its quality should not be compromised. Here I would like to recommend a tool, Resize.live, to resize, crop, rotate and flip images in real-time.

Anything about having a business is important. What do you think. Let us know in the comments below.

Thanks to https://www.theworkathomewoman.com/free-resources-business/comment-page-6/#comment-1216059 Thanks a lot for sharing the list of free resources to run home-based businesses. When it comes to the website, the design of the site always matters a lot. And to present any product, or to show the specifications of the products, most websites are preferring images, as it is easy for …

Anything about having a business is important. What do you think. Let us know in the comments below. Read More »

Absolutely love everything about financial freedom Click To Read The Full Article

Thanks to https://www.goodfinancialcents.com/home-based-business-ideas-easy-to-start/#comment-9533526

I felt that this information pertaining to self-employment will be a valuable source for me. I was seeking general ideas of
what business would be most profiting for me and realistic. I am also interesting in using Amazon and eBay to distribute my products or services.